A company built of 2 generations refers to a family-owned business where two consecutive generations of a family are actively involved in the management and operations.

For example, a founder (first generation) may have started the company and built its foundation, and then their child or children (second generation) join the business, bringing new ideas, skills, and perspectives to help grow and evolve the company.

This multigenerational approach can foster a unique blend of traditional values and modern innovation, as the older generation's experience and wisdom are combined with the younger generation's energy and fresh insights, ultimately driving the company's success and longevity.